Sale is the last (or first if coming from the east) of the sextuplet major towns in the Latrobe Valley. The growth of Sale has been mostly of recent times, but that said there is evidence of heritage care, but developers are hovering.

The first white settler was Archibald McIntosh who arrived in 1844 and established his 'Flooding Creek' property.  A Post Office named Flooding Creek opened on 30th September 1848 being renamed, somewhat belatedly, as Sale on 1 January 1854 when the new settlement was gazetted; a tribute to General Sir Robert Sale, a British army officer who won fame in the first Afghan war before being killed in battle in India in 1845.

Sale benefited from the 1851 gold rush at Omeo as it was situated on the Port Albert to Omeo route and was an important base for the goldfields. In 1863 the population of Sale reached 1800 and it became a borough. The courthouse opened the following year. Shops, hotels and offices spilled over into Raymond Street. The Catholic Cathedral was built in the early 1900’s. The Uniting Church was built also at that period. The Anglican being recited a few blocks east.

The Gippsland Times newspaper was established in 1861 while the first Star Hotel and the Criterion Hotel were built in 1865. A number of other hotels have since been established.

The Sale War Memorial and Museums are low level acknowledgments to history, and can possibly attribute to the ‘youth’ factor of the town.

Sale has seen much redevelopment and development in the past decade one example being the multi-million dollar redevelopment of the city's Port of Sale.

There is much to admire about Sale; the wide streets, the use of gardens and space and the care with modernization. And there is no doubt heritage is important. Care will be needed. Allow a day or three when visiting.

Heritage diary




Fireplace Dump Station
General Store Bottled Gas
Internet Caravan
Camping   4WD
Kitchen Facilities Disabled access
Laundry Toilets
Campervans Accommodation
Meals Airport
Pets Allowed Boat Ramp
Telephone Picnic Area
Roadside Rest Area Electricity
Scenic Swimming
Tap water   Thermal Area
Stream Water   Walking tracks
Rotary Club Lions Club
Gymnasium Gardens
Winery Whitewater Rafting
  Surfing   Skydiving
Skiing   Scenic Flights
Postal Service Police
Movie Location   Mountain Biking
Kayaking   Jet Boating
Information Hospital
Hang Gliding Golf Course